{"id":1654,"date":"2026-08-11T04:40:20","date_gmt":"2026-08-10T23:10:20","guid":{"rendered":"https:\/\/breakingbharat24.com\/pib-kolkata-hosts-birbhum-media-workshop-to-boost-flagship-schemes\/"},"modified":"2026-08-11T04:40:20","modified_gmt":"2026-08-10T23:10:20","slug":"pib-kolkata-hosts-birbhum-media-workshop-to-boost-flagship-schemes","status":"publish","type":"post","link":"https:\/\/breakingbharat24.com\/en\/pib-kolkata-hosts-birbhum-media-workshop-to-boost-flagship-schemes\/","title":{"rendered":"PIB Kolkata Hosts Birbhum Media Workshop to Boost Flagship Schemes"},"content":{"rendered":"<p><strong>Empowering Rural Development: PIB Kolkata&#8217;s Vartalaap Media Workshop in Birbhum<\/strong><\/p>\n<p>In a significant effort to boost awareness about key flagship initiatives of the Centre, the Press Information Bureau (PIB), Kolkata, organized a media workshop, Vartalaap, at Abdarpur in Birbhum district on Friday. The event brought together government officials, media personnel, and local stakeholders to build effective development communication channels.<\/p>\n<p><strong>Transforming Rural Development: VB-G RAM G Act, 2025<\/strong><\/p>\n<p>Inaugurating the workshop, State Agriculture Minister Dudh Kumar Mondal highlighted the transformative potential of the VB-G RAM G Act, 2025, in accelerating rural development. He emphasized the need to provide farmers with easy access to institutional credit, fertilizers at Maximum Retail Price (MRP), modern agricultural techniques, and expanded irrigation infrastructure. Mondal&#8217;s vision for rural development underscores the potential of the Act to drive growth and prosperity in the region.<\/p>\n<p><strong>The Role of Authentic Information in Development Communication<\/strong><\/p>\n<p>Addressing the gathering, PIB Director General (East Zone) Shri T. V. K. Reddy underscored the need for authentic information amidst growing social media misinformation. He outlined PIB&#8217;s role in disseminating verified regional translations, issuing backgrounders, and facilitating crisis communication alongside its PIB Fact Check initiative. Reddy&#8217;s emphasis on authentic information highlights the importance of credible sources in development communication.<\/p>\n<p><strong>Ayushman Bharat: A Lifeline for Birbhum Residents<\/strong><\/p>\n<p>Birbhum CMOH Dr Subhabrata Ghosh announced that 27.58 lakh district residents will be covered under Ayushman Bharat. Card distribution begins August 16 following an &#8216;Ayushman Bharat Week&#8217; (August 8\u201315). This initiative aims to provide comprehensive health insurance coverage to the poor and vulnerable population in the district.<\/p>\n<p><strong>Jan Dhan Accounts and Pradhan Mantri Surya Ghar: Muft Bijli Yojana<\/strong><\/p>\n<p>UCO Bank Lead District Manager Shri Niraj Kumar reported that 25.80 lakh Jan Dhan accounts have been opened across Birbhum. This achievement demonstrates the success of the government&#8217;s efforts to promote financial inclusion in the region. Additionally, WBSEDCL Regional Manager Parimal Sarkar noted that 2,715 applications for the Pradhan Mantri Surya Ghar: Muft Bijli Yojana have been received from Birbhum since its statewide rollout in May 2026.<\/p>\n<p><strong>A Platform for Policy Implementation and Grassroots Reporting<\/strong><\/p>\n<p>The session concluded with an interactive Q&amp;A bridging policy implementation and grassroots media reporting. This platform provides an opportunity for media personnel to engage with government officials and local stakeholders, fostering a deeper understanding of development initiatives and their impact on the ground.<\/p>\n<p>In conclusion, the Vartalaap media workshop in Birbhum marks a significant step towards strengthening awareness about key flagship initiatives of the Centre. By promoting authentic information, empowering rural development, and providing comprehensive health insurance coverage, the government is working towards a more inclusive and prosperous society.<\/p>","protected":false},"excerpt":{"rendered":"<p>Suri:<\/p>\n<p>The Press Information Bureau (PIB), Kolkata, organized a media workshop, Vartalaap, at Abdarpur in Birbhum district on Friday to 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